Serving Smiles Since 1954

A Swirl Through Time

Welcome to BJ's Velvet Freez—where Colorado Springs has been getting their soft serve fix since 1954! That's right, we've been swirling up happiness for over 70 years, and we're just getting started.

Born in the golden age of drive-ins and sock hops, our family-owned shop has been a central Colorado Springs landmark through decades of change. From the Eisenhower era to TikTok times, one thing hasn't changed: our commitment to serving up smiles alongside seriously delicious treats.

Sure, you can grab a picture-perfect soft serve cone or dive into our legendary peanut delight (trust us, it's as amazing as it sounds). But here's the twist—we're not just about ice cream! Craving something savory? We have our signature hotdogs made with Vienna All Beef and Poppy Seed Buns!

Three generations of families have grown up with BJ's, creating memories one lick at a time. Whether you're a longtime local or just passing through the Springs, we're here to make your taste buds dance and keep that vintage magic alive. Come hungry, leave happy! 🍦

Follow us on social

Contact Us

Interested in working with us? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!